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Guides for founders

How to test a business idea properly — and what AI actually changes about it.

  • 9 July 2026·8 min read

    How to Truly Validate Your Business Idea With AI

    Most founders use AI to make their idea sound better. Here is how to use it to find out whether the idea is actually wrong — before you spend the money.

  • 9 July 2026·7 min read

    How to Start a Business in the AI Era

    AI collapsed the cost of building. It did not collapse the cost of being wrong. What actually changed for new founders, and what did not.

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